R&M invests and strengthens its position in Brazil

R&M invests and strengthens its position in Brazil

The Swiss cabling specialist, R&M, has announced the acquisition of the fibre optic activities of the Brazilian group Peltier Comércio e Industria LTDA (PETCOM), headquartered in Santa Rita do Sapucaí in the state of Minas Gerais. The company, founded in 1990, is a leading developer and provider of advanced fibre optic solutions. PETCOM will remain in the regional market providing Turn Key solutions for CCTV and optical fibre communication.

With this acquisition, R&M is looking to reinforce its market position in the area of structured cabling systems for data centres in Brazil. In addition, R&M will be given access to the strongly growing public networks market. “Our communications solutions enable us to make an important contribution to the country’s further development through an increase in broadband capacity for mobile and internet communications,” says Roger Keller, EVP Europe and Latin America. “Local production also enables R&M to optimally meet the requirements of the customers’ regional needs.”
With its combined solution portfolio, R&M is ideally placed to cover the strategic segments: data centre, LAN and public networks. Paulo Campos, Managing Director Latin America: “The synergies generated through the acquisition will further strengthen our position in Brazil and also throughout the entire Latin American market. There is a large consumer need for a modern communication infrastructure. The time is right to expand R&M’s portfolio with PETCOM’s top-quality products, which have already proven themselves against the competition.” R&M will manage the entire region from its subsidiaries in São Paulo and Minas Gerais in Brazil.
PETCOM has been known as a leading provider of quality fibre optics for over 25 years and has an excellent reputation in the market. Mario César Moreira, owner of PETCOM: “I am convinced that we have found a competent and highly innovative partner in R&M. R&M is an international player with a strong focus on local customer orientation and flexibility. With R&M as our partner we can further develop our existing relationships in the long-term and also win new clients. We are convinced that the new partnership will bring benefits to the employees and also to the local and regional authorities.

About The Author